1. Sell ideas effectively in colour

Information is communicated up to 70% faster and 77% more effectively with colour, compared to black-and-white.1

2. Increase the ROI of business communication materials with colour

People are 55% more likely to pick a full-colour mail piece first. Information retention increases by an average of 65% when it is printed in colour.1

3. Get paid promptly by printing invoices in colour

Coloured invoices can be located 70% faster and improves payment response by up to 30%.

1 Sources: HO, CAP Ventures, White, Jan V. “Color for impact, CAPV “Organizations are Ready To Tackle Document Output Costs in the Office”, December 2004 The Persuasive Properties of Color, Robert E. Green, Marketing Communications; USA Today, Wharton Business School, Case & Company, Management Consultants; Bureau of Advertising, Color in Newspaper Advertising; What’s Working in Direct Marketing.